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Agency Report Card 2023: EssenceMediacom

After completing the biggest merger in media agency history, the new behemoth has doubled down on expanding its services to achieve impressive business growth, but has missed opportunities to progress in other areas.

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Netflix announces ad tier milestone and adtech platform

The streaming platform’s ad-supported plan reaches 40 million global monthly active users and drives 40% of all signups in the 12 countries where it’s available.

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Truth be told: How India's Gen Z is handling the ...

A recent survey by The 23 Watt reveals concerning trends: Fake news is widespread, and 91% of Gen Z in the capital region believe it can influence voting decisions.

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Why ‘gradually, then suddenly’ is a danger to us all

It is imperative that we tackle the growing threat of deepfakes, because catastrophe is just around the corner, opines EssenceMediacomX's Sue Unerman.